Case Studies     

Residential

 

Senior Living Reit

Senior Living Reit

Opportunity

A large Senior Living real estate investment trust who provides housing, from independent living, to 24 hr skilled nursing care was looking for an innovative partner to provide internet and television solutions to meet each of their properties diverse needs.

Solution

DISH proposed a bulk rate for TV and internet service to all units. The bulk service included 48 of the most popular channels selected using Nielsen ratings for the 55+ age group, regional sports networks, a community channel and an electronic programming guide channel. The 48 channels were distributed through a smartbox installed at each property connected to 3 discrete satellite dishes near the equipment room. Since the signal is received directly at the property, the signal is also stronger and more reliable than cable. The smartbox can output both an analog and digital signal to optimize the performance of any TV without the need for a set-top box at each television. This allows each TV to receive the best signal they are capable of displaying without a set-top box. Each TV in the skilled nursing facility was provided a simplified, easy-to-use, antimicrobial remote with a hidden battery compartment.

DISH leveraged its network of internet providers to provide a gigabyte circuit at each property. The dedicated property circuits allow DISH to charge properties for their true bandwidth needs and upgrade the circuits as usage increases. It also allows DISH to also provide higher bulk speeds than a cable company might offer, sometimes up to a gigabyte per resident. DISH installed Wi-Fi access points throughout the property (in each office, unit and community area) to create an always active service, so residents didn’t have set up modems or purchase Wi-Fi routers (which reduced failure points and frustration).

All services are remotely monitored and managed with dedicated call support. Local technicians are nearby to provide support for problems that cannot be solved remotely. All of DISH’s equipment has comprehensive parts and labor warranties, and the smartbox is more energy efficient than previous equipment solutions or DIRECTV’s solutions.

Individual residents who wanted their own accounts could do so and upgrade to DVRS, more channels and faster internet speeds. DISH’s technicians even offer TV hanging and surround sound services, so the property management doesn’t have to worry about it and can just tell their residents to call DISH. Residents receive a discount on the programming package they select which reflects the channels the REIT is already paying for in the bulk channel lineup.

The REIT was pleased they had a consistent national solution at a reasonable cost per property with flexibility to please every resident. The residents were delighted they did not have to call a technician when they moved in to watch TV or get connected and the internet speeds provided a crystal clear stream of their grandchildren calling on Skype or FaceTime.

Upscale Hotel Chain

Student Housing

Opportunity

Student housing providers across the country wanted an alternative to the solutions cable companies were offering. They needed an innovative partner who could provide consistent solutions nationwide. They needed to keep up with the heavy data demands of today’s students, as students turn to everything online from homework to games to watching a movie.

Solution

DISH and its partners Airwave, Apogee, Elauwit, Pavlov, and others are market leaders in providing the best solution to off-campus student housing property owners. DISH and its partners have optimized solutions for these types of properties by providing bulk services, where the property purchases internet and TV services in “bulk” for every unit, usually receiving a discounted price per unit. Students don’t want the hassle and headache of the traditional cable model of calling to set up individual accounts, providing credit information, picking up equipment or waiting for an installer, returning equipment, etc. Cable companies in return aren’t eager to handle the transitional nature of students.

DISH and its partners survey each property/building to provide high-speed internet by leveraging relationships with third party internet providers. These high bandwidth circuits are then distributed throughout the property via GPON, Ethernet or DOCSIS networks depending on the property’s existing wiring or costs to rewire. Properties’ budget and structure also dictate whether DISH and its partners install Wi-Fi access points from Cisco or Ruckus hidden in closets, walls or ceilings (prevents damage, tampering or theft), or choose to provide modems and routers in each unit.

DISH invested over $5 million developing the smartbox the perfect solution for provisioning live TV to students. The smartbox outputs in both analog and digital signal to optimize the performance of any TV without the need for a set-top box at each television. This allows each TV to receive the best signal they are capable of receiving without a set-top box. It provides an electronic programming guide, so students can find and watch their shows and sports without having to distribute separate materials. Since the signal comes directly from a satellite receiver at the property, the signal is also stronger and more reliable than cable. The smartbox can also integrate the distribution of a community or welcome channel with just about any device (computer, raspberry pi, edge QAM, or IP stream).

DISH and its partners can remotely monitor and manage many components of its smartbox and DOCSIS, Ethernet or GPON systems, preventing problems and solving some problems remotely to provide a higher level of customer service. DISH and its partners also provide dedicated call centers who understand what equipment and set up is each property, which is not found by larger cable companies, with large phone trees.

Between the high speed and ubiquitous Wi-Fi, live television to any TV, and all the increasing VOD content available online and Sling TV ( a DISH product), the students at these student housing properties are well taken care of. These innovative solutions attract new students, especially when word gets out that the Wi-Fi is faster at the property than any other property and causes current residents to renew for the next year.

Upscale Hotel Chain

Univeristies and Colleges

Opportunity

It wasn’t that long ago that the two major necessities for freshmen dorm rooms were a television and a mini-fridge. Now the world has gone high tech, and dorm life has too. Students living on campus could easily have multiple devices on them at any given time. They might not all be for educational purposes, but they all do have one thing in common—they all need high-speed internet. As students arrive on campus armed with their wide array of smartphones, tablets and laptops, campus IT departments have been scrambling to keep up with the increased bandwidth needs. Campus IT departments are looking for partners to offload the growing volume of administrative responsibilities associated with managing a student network, so they have time to focus on mission-critical tasks for the school, such as growing the enterprise network and facilitating the development and use of e-learning tools and content.

Colleges and Universities need an innovative partner that can provide solutions with great customer service. In order to keep up with the demands of today’s students, they need higher data speeds with ubiquitous Wi-Fi and television options at reasonable prices without requiring individual installations or set-top boxes in each room.

A large University needed to upgrade its entire ResNet distribution system, Wi-Fi radios and update how television was distributed in preparation for the upcoming semester. The IT Department, however, already had numerous projects and didn’t have the time or the budget to upgrade its entire systems, let alone the increased demands put on them when students first move in for the summer.

Solution

When the University contacted DISH about their smartbox for a new TV distribution platform, DISH introduced Apogee, a DISH partner who is the largest higher education ResNet and video solutions provider. Apogee did more than just discuss the smartbox, but discussed revamping their entire ResNet system along with their television. Since Apogee amortized the cost of upgrading systems over a 5 year period, they were able to propose a flat yearly fee well within IT’s budget. IT was able to outsource the installation and the heavy demands students usually put on their department when moving them in, and the IT department was able to continue to work on mission-critical tasks for the school. The entire solution included:

  • installation of DISH’s smartbox

  • remote monitoring and management of both smartbox and DOCSIS, Ethernet or GPON systems

  • flexible contracts to meet owners capital and operational expenditure desires

  • redesigned and wired properties cable or ethernet infrastructure to provide optimal coverage and speed (if budget allowed), or worked with properties existing cabling infrastructure

  • purchased and installed the latest and greatest equipment from Ruckus, Cisco and other technology equipment leaders

  • installed Wi-Fi routers in ceilings and in walls to provide the best coverage while preventing the risk of students damaging or taking routers home with them.

  • relationships with 3rd party internet providers (Zayo, XO, AT&T, CenturyLink, Cogent, Level 3, Verizon, Sprint, etc.) with contracts for business grade fiber circuits to each property to solve the data demands of today and tomorrow’s students

  • created their own fiber rings

  • 24x7x365 call center support that understands the nuances of a property

  • local tech support

  • Compliance with Communications Assistance for Law Enforcement (CALEA)

  • Integrated emergency alert system that ties TV, text and Internet alerts into one system

  • Compliance with the Digital Millennium Copyright Act (DMCA)

As a result, the demand for dormitory beds increased the next semester as word got out among the students about the blazing fast internet speeds and innovative video solutions.

Commercial

 

Dish Improves TV at Prison

Opportunity

A large prison needed a solution for their common area TVs. The prison was in a remote location and it was struggling to receive a reliable signal for local channels in its remote location, had a small budget for television service, and wanted quick service when channels or outages occurred to prevent restless inmates. The cable company had provided analog service to the prison in the past but wanted to switch the prison to a digital signal, but this meant a set-top box would be needed at each TV. They also wanted to provide a weekly "Movie Night".

Solution

DISH proposed its America’s Top 120 and Hospitality Plus packages along with HBO at its bulk rates. These were in the prison’s budget and the prison was delighted it could provide something for the inmates to look forward to with “Movie Night” and everyday TV entertainment for inmates to stay in touch with the world they are rehabilitating to rejoin.

The prison had a budget for technology, so they purchased DISH’s smartbox. DISH installed the smartbox in the equipment room just below a satellite dish and distributed channels throughout the prison through coaxial cable. Since there is a much stronger signal coming from satellite rather than an over-the-air antenna, the quality and reliability of TV increased dramatically. The smartbox outputs both an analog and digital signal to optimize the performance of any TV without the need for a set-top box at each television. This allows each TV to receive and project the best signal it can without a set-top box. A scrolling Electronic Programming Guide Channel also helps inmates and guards find news, shows and sports.

DISH had a technician background checked and certified for the installation day.

Upscale Hotel Chain

Opportunity

A large hotel chain wanted a national video partner focused on innovation to meet its brand standards today and in the future with a focus on the bottom line.

Some of the hotel's brand standards were:

  • A specific HD channel lineup shown in rooms, fitness areas, lobbies, bars and restaurants

  • A set-back box for guest room TVs

  • An Interactive Program Guide

  • Ability to monitor system “health status” of channels

  • Branded welcome screen

  • System must have the capability to add content via web-based management system, such as:

    • Welcome screen that includes the guest name

    • Room service menu

  • Meets ADA and FCC requirements for closed captioning

  • An in-house channel

  • Remote centralized service to change content as directed by brand/hotel management

  • System is capable of operating with TVs that do not have hospitality specific encryption requirements such as Pro:Idiom, Verimatrix, Samsung Lynk, etc.

Solution

DISH was able to meet all of the brand standards listed above in partnership with its Integrators (World Cinema, PureHD, Enseo and others) who work with individual hotels on installation, service and other technical needs of each hotel. Integrators and hotels choose to work with DISH because DISH listens to the needs of both integrators and hotels by focusing on innovation without forgetting about one of the major decision factors: cost to the hotel.

DISH has invested over $5 million in developing the smartbox, which meets many of the brand standard’s system requirements listed above and also provides:

  • One system that can feed all TVs (whether it has a set-back box or not)

  • Reduced energy costs

  • Remote monitoring and management

  • Reception and integration of over the air local channels for redundancy

  • Simplified, easy-to-use, antimicrobial remote with a hidden battery compartment

  • Future software improvements can be downloaded

Healthcare Group

Opportunity

A leading healthcare group wanted an innovative partner to provide TV to its patients and staff. They owned a few hospitals and couple of outpatient service locations and wanted a provider that could help them reduce costs and provide an easy to use solution without expensive rewiring. The cable company was trying to switch some locations from analog TV to digital TV, but not all of the healthcare group’s TVs were compatible with a digital signal. The cable company presented a dilemma: the cable company could either change their signal to digital which would require the purchase of new TVs or a set-top box at every TV, or the cable company would require a converter for the entire location, which would prevent newer TVs from receiving HD channels.

Solution

DISH proposed a packages of channels depending on what programmers require for each location. They also purchased the smartbox for some locations which could output both an analog and digital signal to optimize the performance of any TV without the need for a set-top box at each television. This allows each TV to receive the best signal they are capable of receiving without a complicated cable box and utilizes the antimicrobial universal remote from DISH. The smartbox also integrated the distribution of a community channel along with an Electronic Programming Guide Channel which helped the healthcare group eliminate communication through distributed or posted channel lineups and communication as previously required with the cable company. The costs of the smartbox were either financed upfront or built into the monthly bill, depending on the programming at each location and budgeting constraints.

The healthcare group found DISH’s monthly programming costs lowered their TV costs 15% across its locations. They also found any problems or issues were responded to quickly, and frequently DISH was solving problems before customers/patients told them because DISH can remotely manage and monitor the smartbox.

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